Justin Brooke – Bulletproof Twitter Ads
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7 Reasons Why You’ll Like Twitter Ads More Than FB Ads…
For starters, they don’t change the rules or interface every month.
Also, you don’t get shut down with no explanation and no way to get help. Over at Twitter it’s easy to get in touch with an ad rep.
You might be thinking, but FB has the best targeting.
That used to be true. Back in 2012!
Today, though everyone has the same targeting options as FB ads. You can upload your email list to make custom audiences (they call it tailored audiences).
You can make lookalike audiences, you can target by interest, keyword, behavior, hashtag, location, or any profile in the system. Yes, you heard me right. Even if your competitors have a small following you can still target their followers. Unlike FB where sometimes you just can’t target some fan pages.
Oh and you can even do retargeting with Twitter.
Seriously, it’s the same as FB, but better. For example, did you know that 48% of adults on Twitter earn over $75,000 per year?
48% of U.S. Adults on Twitter Make $75,000+
If you really analyze those stats, Twitter’s not THAT much different than FB.