Name Product: Info Business Blueprint
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Heres How To Claim Your Share of The Multi-Billion Dollar Online Information Business. Heres Whats Inside .
Info Business Blueprint is a five week online course thats designed to help you do these four things Find out exactly what type of Information your prospects want to buy.
Quickly and easily create excellent Information products for them. Use automation to turn prospects into customers repeatedly and consistently .even if youre not there. Get traffic from people who are already interested in what youre selling.
Heres How Well Do It:
Week 1: Escape And Arrival
The first thing you get in week one is clarity. Heres how:
As you know, there are only five major types of Information products that people buy.
And there are only four major selling systems that you can use to sell them with.
So in week one, were going to get you crystal clear on exactly what type of product you want to sell by going through SPY FOOTAGE of successful online Information businesses across multiple markets.
Youll see what people are doing in markets like health, fitness, Internet Marketing, relationship coaching, and even parenting.
Were doing this so you can get a jump start on your plan of attack .knowing exactly what types of products your prospects are already buying so youll be able to hit the ground running when it comes time to create them.
Once you see what your prospects are already buying, now its time to see what marketing systems theyre already buying from.
Thats why were going to use even more SPY FOOTAGE to play secret shopper and dissect the sales funnels of other successful Information businesses online.
Naturally, Ill take you behind the scenes of how my own business works .and youll also see a confidential breakdown of multiple funnels across all kinds of industries from dating to marketing and even health.
Were doing this so you can see whats already working .and that will give you a head start on knowing how you want to approach your marketing!
Now that we know what types of products your market is buying, and what kinds of marketing is working .its almost time to create your products.
But not yet. Before we do, I want to give you the HOLY GRAIL of marketing.
Its called .
THE ESCAPE AND ARRIVAL FRAMEWORK.
This is a fast and simple process that gets right inside your prospects head and does two things:
Finds out exactly what to put in your product so its irresistible.
Finds out exactly what you need to say and do in order to make the sale! (This is even cooler because when you use this, every bit of your marketing actually helps the prospect out!)
This is literally the number one reason for my success ever since I stumbled over it nearly 10 years ago, and now Im passing it on to you.
And once you use it to reverse engineer your prospects mind, now its time to create your products.
And thats exactly what well do in week two!
Week 2: Personalized Product Production
In week two, we do three things:
Verify that people actually want to buy your product .before you create it (so youll know its likely to sell before you create it.)
Master Content Compounding so you can create your products quickly and easily.
Use Content Compounding to create the five product types.
First, lets talk about making sure they want it.
Heres the thing: Just about product Ive ever created has done multiple millions in sales.
And thats across all kinds of markets. Heck, before I was a marketing guy, I had a product that hit $100,000.00 in sales to pet owners!
Anyway, its NOT because Im a great marketer.
See .Im stacking the deck in my favor (and I want you to do the same).
Theres a simple process I run through before creating any product, and its called The Market Validation process.
It takes about 45 minutes and when youre done, heres what youll know:
Are people already buying your type of stuff? (Wouldnt it be nice to create a product people are already spending money on? Now you can.)
Who are they?
What traffic sources are best used to reach them?
Who else is selling similar information to them?
Where are those people getting their customers?
Who are their most responsive buyers and prospects?
Do you see what were doing?
Youre knowing exactly what to sell .and who to sell it to .before you ever create a thing!
And once you know where they money really is in your market, next its time to discover CONTENT COMPOUNDING so you can create products fast.
CONTENT COMPOUNDING: Next, well start brainstorming ideas for your products using the HOLY GRAIL of product creation methods.
Its called CONTENT COMPOUNDING and if you want to create Information products really quickly .without sacrificing quality .this is for you.
Once you discover this, youll never feel stuck or overwhelmed again because this simple method is like a secret tool that mines your brain for the very information your prospects want .and then turns that into a sellable product quickly.
But thats not all:
Content Compounding practically outlines your marketing campaigns for you because it almost instantly puts you in your prospects head .knowing exactly what he needs to see and hear in order to say, Yes! Sold!.
Now, once you know how Content Compounding works .now its time to use it to create exactly the type of products your market wants to buy.
As you know, there are only five main types of products that sell in the Information Business.
Here they are:
Liquidators (Inexpensive reports and e-books).
Bread And Butter (Usually an e-book with videos or audios included, slightly more expensive).
Modulated Courses (These are the types of products the big guns sell. They have video, audio, and pdfs that are drip fed to customers inside a members area over a set period of time. Info Business Blueprint is one of these.)
Continuity. (Usually a membership site.)
Big Ticket Interactive. (These are usually expensive and always involve some sort of personal interaction between the customer and you .or a staff member.)
Now. Thats a lot of different products.
The good news is, most people only need one of them. So you just choose the type thats right for you and focus on that!
Regardless of which type you use, Content Compounding will have it ready to sell in no time.